Reading 2: The Medium is the Massage - Marshall McLuhan's

Very thought provoking literature. political, artistic, poetic. It's one to be read several times to get the bigger picture of which I doing now. I believe Louise commented about the book in the class today. It doesn't take a long time to read or flick through but instead makes you want to visualize the way the words and images make you think or at least that's what I took from the book.

It's amazing to think how things go round and become relevant several decades later, as with this book which was first published in 1967. This was at the time when the internet was in its infancy and the foresight of the exchange of information was spot on. Now that most things can be digitized, rich media content can only thrive.